Winter-ready on your bike

Jan 6, 2025

Bram van Duinen3 min. reading time
Winter-ready on your bike

Winter requires extra preparation for cyclists: dark days, wet roads, and chilly temperatures make every ride more challenging. As a bike shop, you have the opportunity to help your customers ride safely and comfortably with the right products. 


At PENDLR, we understand these challenges better than anyone, which is why we offer a wide range of brands and products that make winter cycling easier. We’re excited to share them with you! Inspire your customers to gear up for winter and add these essentials to your selection. Together, we can make winter rides safer and more enjoyable! 

Stay Safe with AXA Lighting 

When the days get shorter and darkness falls early, good lighting is essential. Not only to be highly visible in traffic yourself, but also to be able to see the road and any obstacles clearly. A good lighting plan makes the difference between getting home safely and taking unnecessary risks.


With AXA's reliable and durable lighting, you offer your customers the security they need to take to the streets with peace of mind. Whether it's bicycle lights, reflectors or other lighting solutions, a well-lit road contributes directly to their safety.

Stay safe with AXA lighting

Stand Out with ABUS Reflective Wear 

In heavy traffic, especially during the dark autumn and winter months, visibility is essential. With the innovative Reflective Wear collection, ABUS sets a new standard in safety accessories. This collection ensures that adults and children stand out well in traffic, contributing to their safety and peace of mind.


The range is wide and versatile, with reflective vests for both adults and children, cover protection for bags and backpacks, reflective bands that can be easily worn around arms and legs, and additional lighting for maximum visibility. All products feature integrated reflectors that offer a simple but highly effective way to significantly improve visibility.


Besides increasing safety, the Reflective Wear collection also offers practical benefits. The materials used offer reliable protection against rain and wind, so that the wearer not only remains visible, but can also hit the road comfortably and dry.

Reflective wear from ABUS

Stylish and Practical with Basil 

Winter brings unpredictable weather. From sudden showers to heavy snowfall - the weather can take you by quite a surprise along the way. But don't let that stop you from getting on your bike! With Basil's innovative and waterproof cycling accessories, you are optimally prepared for all winter conditions.


Basil offers an extensive collection of bags, baskets and covers specially designed to 100% protect your most important belongings from water. Whether it's your laptop, groceries or other valuables, you won't have to worry about getting wet. Thanks to the smart, water-repellent materials and sturdy finish, your belongings will stay dry no matter the weather conditions.


Whether you cycle to work every day, take a long ride or just run a quick errand - with Basil's reliable cycling accessories, you can brave any weather.

Winter-ready with Basil SuHo
Winter-ready with Basil Urban Dry
Stylish and practical with Basil

Schwalbe Marathon 365: Year-Round Grip and Durability 

For commuters and touring cyclists who want to rely on maximum grip and safety all year round, the Marathon 365 is the perfect choice. Whether you cycle around town, cover long distances or ride to work every day - this tyre offers excellent performance in all weather conditions.


Thanks to the innovative Addix 4-Season compound and special lug tread, the tyre maintains optimum grip even on challenging surfaces such as wet asphalt, cold road surfaces and snowy paths. Rain, cold or slipperiness are no longer an obstacle to a safe and stable ride.


Despite its strong grip in wet and winter conditions, the Marathon 365 remains surprisingly smooth even in dry weather. This makes it not only a safe, but also a comfortable choice for daily use. Moreover, you are extra protected against punctures thanks to the Greenguard Anti-leak coating, which ensures excellent puncture resistance without compromising ride quality.

Grip and durability with Schwalbe

Warmth and Visibility with Weathergoods Sweden 

During cold and dark days, a good pair of gloves is indispensable, especially for cyclists. The Weathergoods Luna Reflective gloves not only offer warmth and protection from the wind, but also provide extra visibility in traffic. This makes them the ideal choice for cyclists, and especially for E-bike users who need more flexibility and freedom of movement.


Thanks to their smart design, these gloves offer an optimal balance between comfort and functionality. The windproof and insulating materials keep your hands warm, while the extra flexibility in the fingers provides better grip and control over the handlebars and brakes. This makes them perfect for everyday use, even on longer rides.


What makes these gloves extra special is the silver reflective upper fabric, which ensures excellent visibility in the dark. As soon as light falls on them - from headlights or street lights, for example - your gloves light up, making you more noticeable as a cyclist and safer on the road.

Weathergoods-gloves-luna-silver
Weathergoods-sweden-winter-ready

Will you help your customers travel safely and comfortably? 

Are you interested in these brands and products? Become a customer of PENDLR via the button below! Together, we will make traffic safe.

AccessoriesSecurity & theft

Bram van Duinen

Performance Marketer

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